I live to make experiences better, for you, your staff, your customers.
The easier or more efficient a process is, the more likely your clients or colleagues are to complete it. The more appeal a design, website, or even a document has, the more likely it is to have the impact you're looking for.
I achieve this by using relevant technologies combined with a varied industry background, and a little design magic. Nothing makes me happier than creating "functionality, by design"